The world against me rages, its fury I disdain;
Though bitter war it wages, its work is all in vain.
My heart from care is free, no trouble troubles me.
Misfortune now is play, and night is bright as day.

--Awake, My Heart, with Gladness (Auf, Auf, Mein Herz, mit Freuden), Paul Gerhardt

Thursday, November 18, 2010

Worldly self-worth

"Consumers who are deeply religious are less likely to display an explicit preference for a particular brand, while more secular populations are more prone to define their self-worth through loyalty to corporate brands instead of religious denominations."

Read more here (found here

I hope to do be back to Barfield and Popper in about two-threee weeks.  Until then, posts like this will be the norm. 

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